Donald Norman’s Principles for Product Design

We explore the four key principles outlined by Donald Norman in his book "The Design of Everyday Things" to gain insight into what makes for good product design.

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Niklas Luhmann’s Zettlekasten Method for effective knowledge management

We delve deep into the Zettelkasten method and explains how to best implement it into your daily workflow.

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John Kotter’s 8 common mistakes on why business transformations fail

A deeper look into the thoughts of John Kotter and the 8 common mistakes made by businesses when implementing change.

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4 principles for designing functional, creative and memorable logos

We break down the key principles we use to develop beautiful logos that stand the test of time.

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